Quiz::The Influence of Social Influencers
This Quiz is essential to raise awareness among the population about the influence exerted by digital influencers on people's lives and the impact generated by this process.
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1
What are social influencers?
TV celebrities
Experts only in digital marketing
People who create fashion trends
Public figures who impact their followers' opinions and behavior
2
Which of the following platforms is most commonly used by influencers to promote products and ideas?
LinkedIn
Spotify
Instagram
Wikipedia
3
What is influencer marketing?
A marketing campaign based only on traditional ads
d) A marketing campaign based only on traditional ads
A form of illegal social manipulation
A type of advertising used only on YouTube
A strategy where brands use influencers to promote products
4
True or False: Digital influencers can impact their followers' mental health.
False
True
5
How can influencers affect consumer habits?
By creating trends and encouraging purchases
By influencing only children and teenagers
By reducing people's consumption
By helping people make decisions based only on logic
6
True or False: Some people develop excessive social comparison behaviors due to influencer content.
True
False
7
Which of the following is a risk of excessive consumption of influencer content?
Development of independent thinking
Dependence on external validation
Increased self-esteem
Greater critical thinking about information
8
How can "cancel culture" affect influencers?
It makes influencers more popular among brands and companies
It helps strengthen the influencer’s public image
It has no impact, as they always gain more followers
It can have consequences for their careers and reputations
9
True or False: Influencers can impact how people perceive politics and make voting decisions.
False
True
10
Which of the following statements describes a positive impact of influencers?
They reinforce unattainable beauty standards
They encourage consumerism without ethical concerns
They help spread awareness about social and environmental causes
They promote only useless products
11
What strategy can help avoid negative influence from influencers?
Believing everything that is posted without questioning
Avoiding all social media
Consuming content critically and from diverse sources
Following only highly popular influencers
12
True or False: The "social bubble effect" happens when we follow only influencers with opinions similar to ours.
False
True
13
How do influencers impact young people’s self-esteem?
It only influences those who want to become influencers too
No impact, since young people don’t care about social media
Always positively, as they show an aspirational lifestyle
It can be negative, leading to unrealistic comparisons
14
How can you identify influencers who spread false information?
By believing everything they say
By checking sources and verifying credibility
By sharing information before verifying it
By following only influencers with many followers
15
True or False: Not every digital influencer promotes products or commercial services.
True
False
16
What does the term "niche influencer" mean?
Someone who only promotes luxury brands
A person who only influences celebrities
An influencer with millions of followers
Someone who creates content about specific topics
17
True or False: Companies choose influencers for advertising campaigns because their audience trusts them.
True
False
18
Which of the following behaviors shows a healthy consumption of digital content?
Believing everything an influencer says without questioning
Spending all day consuming content without reflection
Following influencers from different fields and opinions
Buying every product they recommend
19
What is a "publi" on social media?
A free post
A sponsored content post
A viral meme
A follower’s comment
20
True or False: Advertising regulations require influencers to disclose when content is sponsored.
True
False
